17 March 08:00-10:00Elements Stockholm

Trends and insights shaping the future of retail

What’s happening in the retail industry right now – and what does it mean for the store concepts of tomorrow?

You’ll get the answers at our breakfast event on Tuesday, March 17, hosted in collaboration between ITAB, Epicenter Stockholm, and Retail Elements.

Together, we’ll summarize the most important insights from EuroShop 2026, with a focus on the trends, materials, design, technology, and customer behaviors shaping the next generation of retail stores.

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ON STAGE

Jonas Borglin
VP Group Digital Transformation, ITAB Group


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Jessica Munkholm
3D Architect & Interior designer, ITAB Sweden.

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Richard Kylberg
Blink

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Patrik Lundström
Turnpike

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Susanne Dahlén
Apoteket AB

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Fredrik Vik
ICA Sverige AB

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Schedule

08:00

Breakfast & welcome

08:15

EuroShop 2026 Highlights

  • Design trends shaping retail – Jessica Munkholm
  • “TikTok design” and the new visual retail language – Richard Kylberg
  • Tech trends & value-driven customer insights – Jonas Borglin
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Jonas Borglin
VP Group Digital Transformation, ITAB Group
Jessica Munkholm
3D Architect & Interior designer, ITAB Sweden.
09:15

Panel discussion

Industry perspectives from ITAB, Blink, Turnpike, and Apoteket on customer dialogue — what matters now and what’s ahead. 

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09:35

Q&A

09:45

Mingle